
Strategic planning | marketing | writing
Strategic planning | marketing | writing



Beyond Luck is owned and operated by Kelly Luck, a business and marketing professional with a passion for tourism and hospitality.
Combining twenty years of marketing experience with twenty-five years spent working across various facets of tourism and hospitality, Kelly provides a holistic approach to project management. Offering strategic business planning and marketing support, Beyond Luck also provides a range of business writing services.
Being based in nipaluna/Hobart is a luxury but certainly not a limitation! Kelly is happy to travel, but phone and digital meetings are equally welcome.
Kelly works with a range of clients across tourism, hospitality, and events:
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Recognising the deep history and culture of this island, I acknowledge the Palawa and Pakana peoples, the traditional owners and custodians of Lutruwita, Tasmania - the land upon which we live, work, and explore. I acknowledge sovereignty was never ceded and offer my utmost respect to Elders both past and present.